Pittsburgh Steelers wide receiver JuJu Smith-Schuster will continue to be the brand ambassador for gaming peripherals company HyperX and will also see HyperX become the official partner of Team Diverge, an esports team owned by Smith Schuster.
“I am so excited about renewing my partnership with HyperX, and also so happy to bring my eSports team, Team Diverge, into the HyperX family” Smith-Schuster said in an official press release announcing the partnership extension.
“HyperX has been a brand partner of mine since my first year as an NFL player; they’ve seen my vision and excitement about gaming and its growth and have supported me every step of the way. I’m honored to continue working with the brand and am grateful for their continued support.”
HyperX is thrilled to continue our relationship with JuJu Smith-Schuster and expand it to include his esports org, Team Diverge” David Illingworth, Celebrity and Athlete Marketing Manager at HyperX stated.
“His passion and love for esports and the community is effervescent, permeating everything he does. It’s a pleasure to continue growing our brands together, both with JuJu and Team Diverge.”